k{"id":93891,"date":"2023-12-18T12:00:51","date_gmt":"2023-12-18T11:00:51","guid":{"rendered":"https:\/\/www.flyeralarm.com\/blog\/fler-kunder-genom-lokal-marknadsfoering"},"modified":"2023-12-12T10:36:08","modified_gmt":"2023-12-12T09:36:08","slug":"fler-kunder-genom-lokal-marknadsfoering","status":"publish","type":"post","link":"https:\/\/staging-blog.flyeralarm.com\/blog\/se\/fler-kunder-genom-lokal-marknadsfoering\/","title":{"rendered":"Fler kunder genom lokal marknadsf\u00f6ring"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Effektiv och ofta underskattad: Lokal marknadsf\u00f6ring f\u00f6r f\u00f6retag, egenf\u00f6retagare och organisationer kostar inte skjortan, men v\u00e4cker stor uppm\u00e4rksamhet.<\/strong><\/em><\/span>[\/vc_column_text][divider line_type=”No Line” custom_height=”10″][vc_column_text]Oavsett om du \u00f6ppnar en ny verksamhet, \u00f6ppnar din butik igen efter en renovering eller bara vill ut\u00f6ka din kundkrets: S\u00e4rskilt f\u00f6r sm\u00e5 och medelstora f\u00f6retag, egenf\u00f6retagare eller organisationer \u00e4r lokal marknadsf\u00f6ring ett oumb\u00e4rligt verktyg f\u00f6r att snabbt locka nya kunder i din omedelbara n\u00e4rhet. Med n\u00e5gra f\u00e5 knep \u00e4r det l\u00e4tt att profilera sig.<\/p>\n
Du kan f\u00e5 po\u00e4ng i din butik med bra erbjudanden, h\u00f6gkvalitativa produkter och personlig r\u00e5dgivning – och \u00e4nd\u00e5 f\u00e5 fler kunder att bes\u00f6ka din butik? Med n\u00e5gra lokala marknadsf\u00f6ringsinitiativ kan du visa potentiella nya kunder dina styrkor.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]\n
Ta del av livet i din region<\/h2>\n[\/vc_column_text][vc_column_text]Om du \u00e4r beroende av walk-in-kunder fr\u00e5n ditt n\u00e4romr\u00e5de och vill \u00f6ka din synlighet, b\u00f6r du delta i dessa m\u00e4nniskors liv. Det finns tv\u00e5 s\u00e4tt att g\u00f6ra det p\u00e5:<\/p>\n
\n
Du st\u00f6djer evenemang som dina potentiella kunder deltar i.<\/li>\n
Du organiserar ett evenemang sj\u00e4lv.<\/li>\n<\/ol>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Det \u00e4r bra att k\u00e4nna sina befintliga kunder v\u00e4l och kunna bed\u00f6ma deras intressen. S\u00e4ljer ni r\u00e4ttvisem\u00e4rkt mat och v\u00e4rdes\u00e4tter ni ett ansvarsfullt f\u00f6rh\u00e5llningss\u00e4tt till milj\u00f6n? Ta reda p\u00e5 om det finns alternativa festivaler, informationsevenemang om milj\u00f6skydd eller aktionsgrupper i ditt n\u00e4romr\u00e5de. Kontakta arrang\u00f6rerna och fr\u00e5ga om ni kan st\u00f6dja kampanjen. I geng\u00e4ld kan du dela ut flygblad och broschyrer om ditt f\u00f6retag vid evenemangen. Du kanske ocks\u00e5 kan s\u00e4tta upp banderoller eller presenningar p\u00e5 v\u00e4lbes\u00f6kta platser under evenemanget – eller till och med ett litet informationsst\u00e5nd. Om ditt f\u00f6retag till exempel \u00e4r verksamt inom byggnadsst\u00e4llningar kan du delta i byggm\u00e4ssor och utst\u00e4llningar. \u00c4r du aktiv i en fotbollsklubb och letar efter nya medlemmar? T\u00e4nk p\u00e5 morgondagen i dag och st\u00f6d sommarfesten p\u00e5 det lokala dagiset – f\u00f6r\u00e4ldrarna kommer att minnas dig med gl\u00e4dje.[\/vc_column_text][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][image_with_animation image_url=”5104″ alignment=”” animation=”Fade In” img_link_large=”yes” hover_animation=”none” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]\u00c5 andra sidan kan du naturligtvis ocks\u00e5 organisera ett evenemang sj\u00e4lv. Det finns m\u00e5nga tillf\u00e4llen: \u00f6ppning eller \u00e5ter\u00f6ppning av din butik, en f\u00f6retagsjubileum eller en sommarfest. Det viktiga \u00e4r att du informerar om ditt evenemang s\u00e5 att det inte gl\u00f6ms bort. S\u00e4tt in en annons i lokaltidningen, skapa ett evenemang p\u00e5 Facebook och dela ut flygblad p\u00e5 g\u00e5gatan.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]\n
Bli sponsor<\/h2>\n[\/vc_column_text][vc_column_text]Vill du att din annons ska synas hela tiden och inte bara under en kort eventperiod? Bli d\u00e5 sponsor. Klubbar och frivilligorganisationer \u00e4r alltid p\u00e5 jakt efter supportrar och \u00e4r tacksamma f\u00f6r all hj\u00e4lp. Du b\u00f6r ha din m\u00e5lgrupp i \u00e5tanke: Har du en butik med hifi-tillbeh\u00f6r och instrument? D\u00e5 har musikskolor och konsertarrang\u00f6rer s\u00e4kert ett \u00f6ppet \u00f6ra f\u00f6r dig. Du kan ocks\u00e5 bli kontaktad av klubbar – lyssna bara p\u00e5 vad de har att erbjuda.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][divider line_type=”No Line” custom_height=”15″][image_with_animation image_url=”5105″ alignment=”” animation=”Fade In” img_link_large=”yes” hover_animation=”none” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]\n
G\u00f6r din butik till ett blickf\u00e5ng<\/h2>\n[\/vc_column_text][vc_column_text]Nya kunder hittar du inte bara p\u00e5 events och evenemang, utan \u00e4ven direkt framf\u00f6r din butik. N\u00e4r otaliga m\u00e4nniskor flanerar genom den gamla stadsdelen en l\u00f6rdagseftermiddag, f\u00f6rbi butiker, restauranger, filialer och matst\u00e5nd, b\u00f6r s\u00e5 m\u00e5nga f\u00f6rbipasserande som m\u00f6jligt stanna till vid din butik. Oavsett om din butik ligger p\u00e5 shoppinggatan eller charmigt undang\u00f6md p\u00e5 en sidogata, m\u00e5ste din fasad sticka ut!
\nDet beh\u00f6ver varken vara komplicerat eller dyrt: du kan l\u00e5ta flaggor med egna m\u00e5tt fladdra i vinden framf\u00f6r din butik, g\u00f6ra ditt skyltf\u00f6nster speciellt med alla typer av folier, klisterm\u00e4rken eller affischer eller anv\u00e4nda gatuskyltar f\u00f6r att uppm\u00e4rksamma f\u00f6rbipasserande p\u00e5 s\u00e4rskilt attraktiva erbjudanden. Under \u00e5rets m\u00f6rka m\u00e5nader kan du dra till dig uppm\u00e4rksamhet med speciell belysning eller effektfulla ljusreklamer.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]\n
Inspirera nya f\u00f6rbipasserande kunder<\/h2>\n[\/vc_column_text][vc_column_text]Oavsett hur snyggt designad din verksamhet \u00e4r, har f\u00f6rbipasserande ibland helt enkelt inte tid eller behov av att bes\u00f6ka dig. Det \u00e4r s\u00e4rskilt v\u00e4rdefullt f\u00f6r restaurat\u00f6rer att erbjuda menyer som broschyrer eller flygblad f\u00f6r avh\u00e4mtning. Det b\u00e4sta s\u00e4ttet att g\u00f6ra detta \u00e4r med v\u00e4derbest\u00e4ndiga broschyrh\u00e4ngare som du kan f\u00e4sta p\u00e5 utsidan av din verksamhet.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]\n
G\u00e5 online f\u00f6r att bli hittad offline<\/h2>\n[\/vc_column_text][vc_column_text]”Internet \u00e4r ny mark f\u00f6r oss alla”, har det en g\u00e5ng sagts. Men det \u00e4r det inte. Var steget f\u00f6re och imponera med en ren och snygg webbplats som en del av din f\u00f6retagsidentitet.<\/p>\n
N\u00e4sta steg: din n\u00e4rvaro p\u00e5 sociala n\u00e4tverk. Facebook \u00e4r fortfarande det sociala n\u00e4tverket par excellence. Skapa en f\u00f6retagssida d\u00e4r och delta i lokala grupper. H\u00e5ll dina f\u00f6ljare uppdaterade genom att regelbundet posta inl\u00e4gg om erbjudanden, rabatter, nya produkter eller sponsringsaktiviteter.<\/p>\n
Du b\u00f6r ocks\u00e5 kontrollera dina poster p\u00e5 rekommendationsportaler som Yelp<\/strong> eller Trustpilot<\/strong>. Den viktigaste adressen bland f\u00f6retagskatalogerna online \u00e4r Google Business<\/strong>. \u00c4ven om du inte k\u00e4nner till en s\u00e5dan post \u00e4r det mycket troligt att den finns. Google Business \u00e4r i princip en dynamisk online-f\u00f6retagskatalog. Om en anv\u00e4ndare t.ex. s\u00f6ker efter en italiensk restaurang i centrala Stockholm, kommer Google automatiskt att visa honom ett urval av restauranger i hans omedelbara n\u00e4rhet, inklusive adress, \u00f6ppettider, webbplats, telefonnummer och recensioner fr\u00e5n andra g\u00e4ster.<\/p>\n
I princip har Google redan rudiment\u00e4r information om alla f\u00f6retag som \u00e4r registrerade i handelsregistret i respektive land. Se till att kontrollera, korrigera och komplettera denna information. Du kan ocks\u00e5 l\u00e4gga till prislistor, bilder och f\u00f6retagsnyheter i din annons.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]\n
Beh\u00f6ver du st\u00f6d?<\/h2>\n[\/vc_column_text][vc_column_text]Om du tar till dig r\u00e5den och genomf\u00f6r de \u00e5tg\u00e4rder som \u00e4r mest meningsfulla f\u00f6r dig, kommer du s\u00e4kert att v\u00e4lkomna en eller tv\u00e5 nya kunder i framtiden. Naturligtvis har ingen marknadsf\u00f6ringsexpert fallit fr\u00e5n himlen och all b\u00f6rjan \u00e4r sv\u00e5r. Om du har n\u00e5gra fr\u00e5gor om f\u00f6rnuftig reklamteknik, byggande av m\u00e4ssmontrar, giveaways eller de perfekta tryckprodukterna f\u00f6r din budget och till\u00e4mpning, kan du alltid f\u00e5 personlig r\u00e5dgivning fr\u00e5n oss p\u00e5 FLYERALARM.[\/vc_column_text][divider line_type=”No Line” custom_height=”5″][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][divider line_type=”No Line” custom_height=”13″][image_with_animation image_url=”5103″ alignment=”” animation=”Fade In” img_link_large=”yes” hover_animation=”none” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Reklamteknik\u00bb<\/span><\/a>\u00a0\u00a0\u00a0 Foldrar\u00bb<\/span><\/a>\u00a0\u00a0\u00a0 Reklamartiklar\u00bb<\/span><\/a>[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"
[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” overlay_strength=”0.3″ column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Effektiv och ofta underskattad: Lokal marknadsf\u00f6ring f\u00f6r f\u00f6retag, egenf\u00f6retagare och organisationer kostar inte skjortan, men v\u00e4cker stor uppm\u00e4rksamhet.[\/vc_column_text][divider line_type=”No Line” custom_height=”10″][vc_column_text]Oavsett om du \u00f6ppnar en ny…<\/p>\n","protected":false},"author":66,"featured_media":93907,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3012,3019],"tags":[7303,6094,7508,7512,7510,7141,7267,7511,7509,7174],"class_list":{"0":"post-93891","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-beinspired-se","8":"category-diy-se","9":"tag-affischer","10":"tag-flyer-se","11":"tag-foervaerv","12":"tag-konstruktion-av-staell","13":"tag-lokal-marknadsfoering","14":"tag-marketing-se","15":"tag-maessa","16":"tag-nya-kunder","17":"tag-planering","18":"tag-reklamteknologi"},"acf":[],"_links":{"self":[{"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/se\/wp-json\/wp\/v2\/posts\/93891","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/se\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/se\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/se\/wp-json\/wp\/v2\/users\/66"}],"replies":[{"embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/se\/wp-json\/wp\/v2\/comments?post=93891"}],"version-history":[{"count":1,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/se\/wp-json\/wp\/v2\/posts\/93891\/revisions"}],"predecessor-version":[{"id":94090,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/se\/wp-json\/wp\/v2\/posts\/93891\/revisions\/94090"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/se\/wp-json\/wp\/v2\/media\/93907"}],"wp:attachment":[{"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/se\/wp-json\/wp\/v2\/media?parent=93891"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/se\/wp-json\/wp\/v2\/categories?post=93891"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/se\/wp-json\/wp\/v2\/tags?post=93891"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}