k{"id":90306,"date":"2023-09-12T15:23:58","date_gmt":"2023-09-12T13:23:58","guid":{"rendered":"https:\/\/www.flyeralarm.com\/blog\/5-schritte-zur-perfekten-speisekarte"},"modified":"2023-09-12T15:35:26","modified_gmt":"2023-09-12T13:35:26","slug":"5-schritte-zur-perfekten-speisekarte","status":"publish","type":"post","link":"https:\/\/staging-blog.flyeralarm.com\/blog\/de_ch\/5-schritte-zur-perfekten-speisekarte\/","title":{"rendered":"5 Schritte zur perfekten Speisekarte"},"content":{"rendered":"[vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/1&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]<strong>Das Geheimnis perfekter Speisekarten: cleveres Format, markantes Papier, passende Schrift, die richtigen Farben und ein ansprechendes Layout. Mit diesen 5 Tipps gelingen auch Ihnen Ihre idealen Speisekarten.<\/strong>[\/vc_column_text][divider line_type=&#187;No Line&#187; custom_height=&#187;12&#8243;][vc_column_text]\n<ol>\n<li><a href=\"#anker1\">Das Format<\/a><\/li>\n<li><a href=\"#anker2\">Das Papier<\/a><\/li>\n<li><a href=\"#anker3\">Die Schrift<\/a><\/li>\n<li><a href=\"#anker4\">Die Farbe<\/a><\/li>\n<li><a href=\"#anker5\">Das Layout<\/a><\/li>\n<\/ol>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/1&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][nectar_btn size=&#187;small&#187; open_new_tab=&#187;true&#187; button_style=&#187;regular&#187; button_color_2=&#187;Accent-Color&#187; icon_family=&#187;none&#187; text=&#187;Alle Speisekarten ansehen&#187; url=&#187;https:\/\/www.flyeralarm.com\/ch\/c\/druckprodukte\/speise-und-getraenkekarten\/&#187;][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/1&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][nectar_highlighted_text color_type=&#187;regular&#187; highlight_color=&#187;#e6001e&#187; style=&#187;full_text&#187; highlight_expansion=&#187;default&#187;]\n<h2 id=\"anker1\">01. Das Format<\/h2>\n[\/nectar_highlighted_text][vc_column_text]\n<h3 class=\"hl-l\">Klassisches Hoch- oder aussergew\u00f6hnliches Querformat?<\/h3>\n<p>M\u00f6chten Sie Ihre Men\u00fckarte wieder im Hochformat DIN A4 gestalten? <strong>Warum nicht einfach mal neue Wege gehen \u2013 DIN A4 im Querformat wirkt gleich viel moderner und einladender. <\/strong><\/p>\n<p>Auch Formate wie DIN A5, DIN lang oder auch quadratische Varianten liegen gut in der Hand (oder auf dem Tisch) und heben sich vom Standardformat ab.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/3&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]<strong>Klassische Formate<\/strong>[\/vc_column_text][divider line_type=&#187;No Line&#187; custom_height=&#187;5&#8243;][image_with_animation image_url=&#187;88841&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; img_link_large=&#187;yes&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/3&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]<strong>Quadratisch<\/strong>[\/vc_column_text][divider line_type=&#187;No Line&#187; custom_height=&#187;5&#8243;][image_with_animation image_url=&#187;88867&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; img_link_large=&#187;yes&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/3&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]<strong>Mal anders<br \/>\n<\/strong>[\/vc_column_text][divider line_type=&#187;No Line&#187; custom_height=&#187;5&#8243;][image_with_animation image_url=&#187;88854&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; img_link_large=&#187;yes&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/1&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][nectar_highlighted_text color_type=&#187;regular&#187; highlight_color=&#187;#e6001e&#187; style=&#187;full_text&#187; highlight_expansion=&#187;default&#187;]\n<h2 id=\"anker2\">02. Das Papier<\/h2>\n[\/nectar_highlighted_text][vc_column_text]\n<h3 class=\"hl-l\"><span class=\"primary\">Weich<\/span> wie Watte oder <span class=\"primary\">hart<\/span> wie Beton?<\/h3>\n<p>Der Mensch besitzt f\u00fcnf Sinne: Neben Schmecken ist auch das Tasten f\u00fcr uns von grosser Bedeutung, weshalb eine gute Haptik f\u00fcr den perfekten Eindruck so wichtig ist.<\/p>\n<p><strong>Ein Papier sollte daher gut und griffig in der Hand liegen, mit Ihrem Gastro-Konzept stimmig sein und wertig wirken.<\/strong><br \/>\nIm Vergleich zum 90 g Papier in Hochweiss aus dem Drucker geht noch so viel mehr.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89454&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h3><strong>Standard, gestrichen oder Naturpapier?<\/strong><\/h3>\n[\/vc_column_text][divider line_type=&#187;No Line&#187; custom_height=&#187;12&#8243;][vc_column_text]<strong>Gestrichene Papiere:<\/strong><br \/>\nBei gestrichenen Papieren wird ein Bindemittel aufgetragen, das die Oberfl\u00e4che veredelt und gl\u00e4ttet. <strong>Durch den Strich wird das Papier glatter und stabiler und nimmt weniger Farbe auf.<\/strong> Zudem ist ein feineres Druckraster als bei ungestrichenen Papieren m\u00f6glich. Besitzt eine <strong>hohe Detailwiedergabe und intensivere Farben.<\/strong><\/p>\n<p><strong>Naturpapiere:<\/strong><br \/>\nDas Papier aus chlorfrei gebleichtem Zellstoff saugt aufgrund seiner offenen Oberfl\u00e4che relativ viel Farbe auf. <strong>Bilder erscheinen auf Naturpapier besonders weich und warm.<\/strong> Bei der Variante Naturpapier creme sollten Motive etwas heller angelegt werden, \u00e4hnlich wie beim Offsetpapier.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/1&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][nectar_highlighted_text color_type=&#187;regular&#187; highlight_color=&#187;#e6001e&#187; style=&#187;full_text&#187; highlight_expansion=&#187;default&#187;]\n<h2 id=\"anker3\">03. Die Schrift<\/h2>\n[\/nectar_highlighted_text][vc_column_text]\n<h3 class=\"hl-l\"><span class=\"primary\">Geschwungen, klassisch oder modern<\/span>?<\/h3>\n<p>Sicher war es f\u00fcr Sie bislang immer recht einfach, die gewohnte Systemschrift zu nutzen. Auch hier k\u00f6nnen Sie neue Wege gehen: Die Verwendung Ihrer Hausschrift schafft eine hohe Wiedererkennung f\u00fcr Ihr Restaurant. <strong>Oder greifen Sie doch auf eine Vielzahl an Freefonts (beispielsweise unter www.dafont.com) zur\u00fcck.<\/strong> \u00dcberlegen Sie hierbei genau, wie Sie Ihre G\u00e4ste empfangen m\u00f6chten.<\/p>\n<p>Aber auch der richtige Einsatz von Schriften muss beachtet werden. Anbei finden Sie wichtige Aspekte, die eine gute Schriftgestaltung ausmachen.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h3>Schriftkombinationen \/ Schriftmischung<\/h3>\n[\/vc_column_text][divider line_type=&#187;No Line&#187; custom_height=&#187;10&#8243;][image_with_animation image_url=&#187;89470&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h3>Schriftgr\u00f6ssen \/ Lesbarkeit<\/h3>\n[\/vc_column_text][divider line_type=&#187;No Line&#187; custom_height=&#187;10&#8243;][image_with_animation image_url=&#187;89483&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89496&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h3>Textausrichtung<\/h3>\n[\/vc_column_text][divider line_type=&#187;No Line&#187; custom_height=&#187;10&#8243;][vc_column_text]<strong>Linksb\u00fcndiger Flattersatz:<\/strong> Standardform der Textausrichtung, Anfangsbuchstaben stehen links untereinander.<\/p>\n<p><strong>Mittelachsensatz:<\/strong> Auch Schmucksatz genannt, eignet sich f\u00fcr kurze, pr\u00e4gnante Texte, die aus nur wenigen Zeilen bestehen.<\/p>\n<p><strong>Rechtsb\u00fcndiger Flattersatz<\/strong>: Textausrichtung, bei der die Anfangsbuchstaben rechtsb\u00fcndig anfangen. Nicht geeignet f\u00fcr Fliesstext, da die Lesbarkeit leidet.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/1&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][nectar_highlighted_text color_type=&#187;regular&#187; highlight_color=&#187;#e6001e&#187; style=&#187;full_text&#187; highlight_expansion=&#187;default&#187;]\n<h2 id=\"anker4\">04. Die Farben<\/h2>\n[\/nectar_highlighted_text][vc_column_text]\n<h3 class=\"hl-l\"><span class=\"primary\">Farben wirken!<br \/>\n<\/span><\/h3>\n<p>Setzen Sie bewusst Farbakzente: Wie so oft ist auch hierbei weniger mehr! Bleiben Sie eher bei den Farben, die auch in Ihrem Logo auftauchen. <strong>Setzen Sie diese gezielt ein \u2013 f\u00fcr Auszeichnungen und Headlines.<\/strong> Sollten Sie andere Farben aufnehmen wollen, achten Sie genau auf die Wirkung und darauf, dass sie nicht zu stark von Ihren Firmenfarben ablenken.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89513&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h3>Farbtrends f\u00fcr Speisekarten<\/h3>\n[\/vc_column_text][divider line_type=&#187;No Line&#187; custom_height=&#187;10&#8243;][vc_column_text]\n<h3>Farbwelt &#171;Gourmet&#187;<\/h3>\n<p>Zur\u00fcckhaltung kann von Vorteil sein! <strong>Modern und edel wirken Schwarz und Weiss sowie Graut\u00f6ne in allen Abstufungen.<\/strong> Diese sollten bei einer Speisekarte f\u00fcr ein Gourmet-Restaurant gerne grossfl\u00e4chig eingesetzt werden. Nutzen Sie Schmuckfarben wie zarte Farbt\u00f6ne oder auch mal erlesene satte T\u00f6ne zur Auszeichnung oder um Akzente zu setzen.<\/p>\n<p>Denken Sie aber auch immer daran, Ihre G\u00e4ste nicht zu \u00fcberfordern. Unterstreichen Sie durch eine ausgew\u00e4hlte Farbwahl den edlen und hochwertigen Charakter Ihres Lokals. <strong>Zudem ist es immer wichtig, eine Balance zwischen Farbe und Weissraum (freie Fl\u00e4che, die unbedruckt bleibt) zu schaffen!<\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89526&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h3>Farbwelt &#171;Gut b\u00fcrgerlich&#187;<\/h3>\n<p>Ob Biergarten oder Wirtshaus \u2013 es schwingt immer eine gewisse Portion Tradition und Klassik mit. Das sollte auch durch die Farbgebung herauskommen. Denken Sie an kr\u00e4ftige, satte, erdige und rustikale Farben. Hier sollten Farben zum Einsatz kommen, die sich auch in Ihrer Einrichtung finden. Es gilt, durch Auszeichnungen und Akzente die Gestaltung Ihrer Speise- oder Men\u00fckarte aufzuwerten und nicht zu \u00fcberladen. Setzen Sie Farben gezielt ein. Und immer daran denken: Weniger ist manchmal mehr![\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/1&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][nectar_highlighted_text color_type=&#187;regular&#187; highlight_color=&#187;#e6001e&#187; style=&#187;full_text&#187; highlight_expansion=&#187;default&#187;]\n<h2 id=\"anker5\">05. Das Layout<\/h2>\n[\/nectar_highlighted_text][vc_column_text]\n<h3 class=\"hl-l\"><span class=\"primary\">Design &#8211; mehr als nur sch\u00f6n machen!<br \/>\n<\/span><\/h3>\n<p>Gute Gestaltung ist mehr als sch\u00f6ne Bilder oder ausgewogene Farben. Gestaltung folgt Regeln, die dem Betrachter das Printprodukt zum Beispiel als angenehm empfinden lassen. Die es schaffen, dass man sich zurecht findet und die Inhalte schnell und einfach pr\u00e4sentieren.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89567&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h3>Spaltigkeit von Men\u00fcs in Speisekarten<\/h3>\n<h4>1\/2 &#8211; 1\/2-Aufteilung<\/h4>\n<p>Durch eine klare und harmonische Aufteilung findet man sich besonders schnell zurecht.<br \/>\n<strong>Diese Variante finden Sie oft bei Speisekarten, da sie einen guten Angebots\u00fcberblick gew\u00e4hrleistet.<\/strong><\/p>\n<h4>2\/3 &#8211; 1\/3-Aufteilung<\/h4>\n<p>Diese Variante legt durch die unterschiedlich grossen Aufteilungen automatisch einen Schwerpunkt fest. Der kleinere Bereich geht jedoch nicht verloren, sondern wird als angenehmer Zusatz wahrgenommen.<strong><br \/>\n<\/strong><strong>Gerade f\u00fcr Empfehlungen oder auch Randinformationen wird diese Aufteilung gerne verwendet.<\/strong><\/p>\n<p><strong>\u00a0<\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89580&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h3><\/h3>\n<h4>1-spaltige Aufteilung<\/h4>\n<p>Eine 1-spaltige Aufteilung ist f\u00fcr den Betrachter durch ihre Reduziertheit leicht zu \u00fcberblicken.<strong><br \/>\nDiese Variante eignet sich sehr gut f\u00fcr saisonale, w\u00f6chentliche oder auch t\u00e4glich wechselnde Angebote.<\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/3&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89594&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][divider line_type=&#187;No Line&#187; custom_height=&#187;12&#8243;][vc_column_text]Der schraffierte Bereich beschreibt den Rand, der bei der Gestaltung frei bleiben sollte, um ein stimmiges Gesamtbild zu erhalten.[\/vc_column_text][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/3&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89607&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/3&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h3>Satzspiegel<\/h3>\n<h4>Ausgeglichener Satzspiegel<\/h4>\n<p>Als Satzspiegel bezeichnet man den weissen Bereich, der sich innerhalb des Schraffierten befindet. Hier sollten die wichtigen Elemente wie Texte Platz finden.<br \/>\n<strong>Ein sauberer Satzspiegel schafft Harmonie und erleichtert unserem Auge das Lesen.<\/strong><\/p>\n<p>Einzig Inhalte wie Seitenzahlen, Kolumnentitel o. \u00e4. k\u00f6nnen im schraffierten Bereich platziert werden. Wichtig ist es, dass der Satzspiegel auf allen Seiten der gleiche ist.<br \/>\n<strong>Denn nur so k\u00f6nnen sich Ihre G\u00e4ste an die Struktur gew\u00f6hnen und diese \u201elernen\u201c. Alles andere w\u00fcrde verwirren.<\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89622&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h3>Gestaltungsgesetze<\/h3>\n<h4>Gesetz der N\u00e4he<\/h4>\n<p>Dinge, die r\u00e4umlich nahe beieinander liegen, werden von unserer Wahrnehmung gruppiert, also als zusammengeh\u00f6rig aufgefasst. <strong>Somit sollten Inhalte, die zusammengeh\u00f6ren, auch immer beieinanderstehen.<\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89635&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/2&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h3>Gestaltungsgesetze<\/h3>\n<h4>Gesetz der\u00c4hnlichkeit<\/h4>\n<p>Dinge, die optisch \u00e4hnlich sind, werden von unserer Wahrnehmung gruppiert, also als zusammengeh\u00f6rig aufgefasst. <strong>M\u00f6chte man also auf seiner Karte alle Vorspeisen auflisten, so sollte die gestalterische Struktur \u00e4hnlich sein.<\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/1&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h4>Einsatz Bild\/Text<\/h4>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/4&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89648&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][divider line_type=&#187;No Line&#187; custom_height=&#187;12&#8243;][vc_column_text]Links Bild im Satzspiegel gesetzt; Text im Mittelachsensatz auf rechter Seite[\/vc_column_text][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/4&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89661&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][divider line_type=&#187;No Line&#187; custom_height=&#187;12&#8243;][vc_column_text]Links Grafik mittig platziert, Text einspaltig auf rechter Seite, zudem Bild im Anschnitt rechts[\/vc_column_text][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/4&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89674&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][divider line_type=&#187;No Line&#187; custom_height=&#187;12&#8243;][vc_column_text]Links Grafik mittig platziert, Text im 1\/2 1\/2; Aufteilung rechts platziert[\/vc_column_text][\/vc_column][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/4&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][image_with_animation image_url=&#187;89687&#8243; image_size=&#187;full&#187; animation_type=&#187;entrance&#187; animation=&#187;None&#187; animation_movement_type=&#187;transform_y&#187; hover_animation=&#187;none&#187; alignment=&#187;&#187; border_radius=&#187;none&#187; box_shadow=&#187;none&#187; image_loading=&#187;default&#187; max_width=&#187;100%&#187; max_width_mobile=&#187;default&#187;][divider line_type=&#187;No Line&#187; custom_height=&#187;12&#8243;][vc_column_text]Links Bild und Text 1\/2-1\/2 Spaltig platziert; wobei Bild hier im Anschnitt sitzt, Text im 1\/2-1\/2 Aufteilung rechts platziert[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/1&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]\n<h2>Fazit: Speisekarten gestalten ist ganz einfach<\/h2>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/1&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][vc_column_text]Wie Sie sehen, bedarf es keiner grossen Wissenschaft, um Ihre eigenen Speisekarten zu gestalten. Halten Sie sich einfach an die aufgef\u00fchrten Tipps, probieren Sie sich aus und holen Sie sich gegebenenfalls Hilfe von professionellen Grafikerinnen und Grafikern.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#187;in_container&#187; full_screen_row_position=&#187;middle&#187; column_margin=&#187;default&#187; column_direction=&#187;default&#187; column_direction_tablet=&#187;default&#187; column_direction_phone=&#187;default&#187; scene_position=&#187;center&#187; text_color=&#187;dark&#187; text_align=&#187;left&#187; row_border_radius=&#187;none&#187; row_border_radius_applies=&#187;bg&#187; overflow=&#187;visible&#187; overlay_strength=&#187;0.3&#8243; gradient_direction=&#187;left_to_right&#187; shape_divider_position=&#187;bottom&#187; bg_image_animation=&#187;none&#187;][vc_column column_padding=&#187;no-extra-padding&#187; column_padding_tablet=&#187;inherit&#187; column_padding_phone=&#187;inherit&#187; column_padding_position=&#187;all&#187; column_element_direction_desktop=&#187;default&#187; column_element_spacing=&#187;default&#187; desktop_text_alignment=&#187;default&#187; tablet_text_alignment=&#187;default&#187; phone_text_alignment=&#187;default&#187; background_color_opacity=&#187;1&#8243; background_hover_color_opacity=&#187;1&#8243; column_backdrop_filter=&#187;none&#187; column_shadow=&#187;none&#187; column_border_radius=&#187;none&#187; column_link_target=&#187;_self&#187; column_position=&#187;default&#187; gradient_direction=&#187;left_to_right&#187; overlay_strength=&#187;0.3&#8243; width=&#187;1\/1&#8243; tablet_width_inherit=&#187;default&#187; animation_type=&#187;default&#187; bg_image_animation=&#187;none&#187; border_type=&#187;simple&#187; column_border_width=&#187;none&#187; column_border_style=&#187;solid&#187;][nectar_btn size=&#187;small&#187; open_new_tab=&#187;true&#187; button_style=&#187;regular&#187; button_color_2=&#187;Accent-Color&#187; icon_family=&#187;none&#187; text=&#187;Alle Speisekarten ansehen&#187; url=&#187;https:\/\/www.flyeralarm.com\/ch\/c\/druckprodukte\/speise-und-getraenkekarten\/&#187;][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>Das Geheimnis perfekter Speisekarten: cleveres Format, markantes Papier, passende Schrift, richtigen Farben und ansprechendes Layout.<\/p>\n","protected":false},"author":68,"featured_media":111881,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2395],"tags":[7051,2683,7052,3368,7054,7046,7045,7049,2680,7053,6732,7044,7048,7047,7050],"class_list":{"0":"post-90306","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-know-how-de_ch","8":"tag-barkarten-de_ch","9":"tag-gastro-de_ch","10":"tag-gastro-ausstattung-de_ch","11":"tag-gastronomie-de_ch","12":"tag-menu-de_ch","13":"tag-menu-design-de_ch","14":"tag-menuekarten-de_ch","15":"tag-menuekarten-gestalten-de_ch","16":"tag-restaurant-de_ch","17":"tag-restaurant-ausstattung-de_ch","18":"tag-speisekarte-de_ch","19":"tag-speisekarten-de_ch","20":"tag-speisekarten-design-de_ch","21":"tag-speisekarten-gestalten-de_ch","22":"tag-weinkarten-de_ch"},"acf":[],"_links":{"self":[{"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de_ch\/wp-json\/wp\/v2\/posts\/90306","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de_ch\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de_ch\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de_ch\/wp-json\/wp\/v2\/users\/68"}],"replies":[{"embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de_ch\/wp-json\/wp\/v2\/comments?post=90306"}],"version-history":[{"count":0,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de_ch\/wp-json\/wp\/v2\/posts\/90306\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de_ch\/wp-json\/wp\/v2\/media\/111881"}],"wp:attachment":[{"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de_ch\/wp-json\/wp\/v2\/media?parent=90306"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de_ch\/wp-json\/wp\/v2\/categories?post=90306"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de_ch\/wp-json\/wp\/v2\/tags?post=90306"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}