k{"id":3561,"date":"2015-11-09T11:08:51","date_gmt":"2015-11-09T10:08:51","guid":{"rendered":"http:\/\/www.flyeralarm.com\/blog\/de\/?p=3561"},"modified":"2024-10-11T14:54:44","modified_gmt":"2024-10-11T12:54:44","slug":"klebebindung-pur","status":"publish","type":"post","link":"https:\/\/staging-blog.flyeralarm.com\/blog\/de\/klebebindung-pur\/","title":{"rendered":"Klebebindung PUR"},"content":{"rendered":"[vc_row type=&#8220;in_container&#8220; full_screen_row_position=&#8220;middle&#8220; column_margin=&#8220;default&#8220; column_direction=&#8220;default&#8220; column_direction_tablet=&#8220;default&#8220; column_direction_phone=&#8220;default&#8220; scene_position=&#8220;center&#8220; text_color=&#8220;dark&#8220; text_align=&#8220;left&#8220; row_border_radius=&#8220;none&#8220; row_border_radius_applies=&#8220;bg&#8220; overflow=&#8220;visible&#8220; overlay_strength=&#8220;0.3&#8243; gradient_direction=&#8220;left_to_right&#8220; shape_divider_position=&#8220;bottom&#8220; bg_image_animation=&#8220;none&#8220;][vc_column column_padding=&#8220;no-extra-padding&#8220; column_padding_tablet=&#8220;inherit&#8220; column_padding_phone=&#8220;inherit&#8220; column_padding_position=&#8220;all&#8220; column_element_direction_desktop=&#8220;default&#8220; column_element_spacing=&#8220;default&#8220; desktop_text_alignment=&#8220;default&#8220; tablet_text_alignment=&#8220;default&#8220; phone_text_alignment=&#8220;default&#8220; background_color_opacity=&#8220;1&#8243; background_hover_color_opacity=&#8220;1&#8243; column_backdrop_filter=&#8220;none&#8220; column_shadow=&#8220;none&#8220; column_border_radius=&#8220;none&#8220; column_link_target=&#8220;_self&#8220; column_position=&#8220;default&#8220; gradient_direction=&#8220;left_to_right&#8220; overlay_strength=&#8220;0.3&#8243; width=&#8220;1\/1&#8243; tablet_width_inherit=&#8220;default&#8220; animation_type=&#8220;default&#8220; bg_image_animation=&#8220;none&#8220; border_type=&#8220;simple&#8220; column_border_width=&#8220;none&#8220; column_border_style=&#8220;solid&#8220;][vc_column_text]<span style=\"font-size: 12pt\"><strong><em>Gesch\u00e4ftsberichte, Hochglanzmagazine, Taschenb\u00fccher, Chroniken oder Jubil\u00e4umsausgaben sind h\u00e4ufig mit einer Klebebindung verarbeitet. Warum? Das erfahren Sie hier.<\/em><\/strong><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8220;in_container&#8220; full_screen_row_position=&#8220;middle&#8220; column_margin=&#8220;default&#8220; column_direction=&#8220;default&#8220; column_direction_tablet=&#8220;default&#8220; column_direction_phone=&#8220;default&#8220; scene_position=&#8220;center&#8220; text_color=&#8220;dark&#8220; text_align=&#8220;left&#8220; row_border_radius=&#8220;none&#8220; row_border_radius_applies=&#8220;bg&#8220; overflow=&#8220;visible&#8220; overlay_strength=&#8220;0.3&#8243; gradient_direction=&#8220;left_to_right&#8220; shape_divider_position=&#8220;bottom&#8220; bg_image_animation=&#8220;none&#8220;][vc_column column_padding=&#8220;no-extra-padding&#8220; column_padding_tablet=&#8220;inherit&#8220; column_padding_phone=&#8220;inherit&#8220; column_padding_position=&#8220;all&#8220; column_element_direction_desktop=&#8220;default&#8220; column_element_spacing=&#8220;default&#8220; desktop_text_alignment=&#8220;default&#8220; tablet_text_alignment=&#8220;default&#8220; phone_text_alignment=&#8220;default&#8220; background_color_opacity=&#8220;1&#8243; background_hover_color_opacity=&#8220;1&#8243; column_backdrop_filter=&#8220;none&#8220; column_shadow=&#8220;none&#8220; column_border_radius=&#8220;none&#8220; column_link_target=&#8220;_self&#8220; column_position=&#8220;default&#8220; gradient_direction=&#8220;left_to_right&#8220; overlay_strength=&#8220;0.3&#8243; width=&#8220;1\/1&#8243; tablet_width_inherit=&#8220;default&#8220; animation_type=&#8220;default&#8220; bg_image_animation=&#8220;none&#8220; border_type=&#8220;simple&#8220; column_border_width=&#8220;none&#8220; column_border_style=&#8220;solid&#8220;][vc_column_text]Wir bei Aum\u00fcller Druck in Regensburg sind Fans von klebegebundenen Brosch\u00fcren. Denn wenn man eine Firma, ein Produkt oder eine Dienstleistungen optimal pr\u00e4sentieren m\u00f6chte, wirkt die Klebebindung einfach hochwertiger als eine Heftung mit zwei Klammern. Und: Die Klebebindung bietet sich gerade f\u00fcr Brosch\u00fcren mit mehr als 5-7 mm St\u00e4rke an, da hier eine Klammerheftung nicht mehr m\u00f6glich ist. Damit der Kunde eine hochwertige und haltbare Brosch\u00fcre in H\u00e4nden h\u00e4lt, sollte er bei der Druckdatenerstellung folgende Punkte ber\u00fccksichtigen:[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8220;in_container&#8220; full_screen_row_position=&#8220;middle&#8220; column_margin=&#8220;default&#8220; column_direction=&#8220;default&#8220; column_direction_tablet=&#8220;default&#8220; column_direction_phone=&#8220;default&#8220; scene_position=&#8220;center&#8220; text_color=&#8220;dark&#8220; text_align=&#8220;left&#8220; row_border_radius=&#8220;none&#8220; row_border_radius_applies=&#8220;bg&#8220; overflow=&#8220;visible&#8220; overlay_strength=&#8220;0.3&#8243; gradient_direction=&#8220;left_to_right&#8220; shape_divider_position=&#8220;bottom&#8220; bg_image_animation=&#8220;none&#8220;][vc_column column_padding=&#8220;no-extra-padding&#8220; column_padding_tablet=&#8220;inherit&#8220; column_padding_phone=&#8220;inherit&#8220; column_padding_position=&#8220;all&#8220; column_element_direction_desktop=&#8220;default&#8220; column_element_spacing=&#8220;default&#8220; desktop_text_alignment=&#8220;default&#8220; tablet_text_alignment=&#8220;default&#8220; phone_text_alignment=&#8220;default&#8220; background_color_opacity=&#8220;1&#8243; background_hover_color_opacity=&#8220;1&#8243; column_backdrop_filter=&#8220;none&#8220; column_shadow=&#8220;none&#8220; column_border_radius=&#8220;none&#8220; column_link_target=&#8220;_self&#8220; column_position=&#8220;default&#8220; gradient_direction=&#8220;left_to_right&#8220; overlay_strength=&#8220;0.3&#8243; width=&#8220;1\/1&#8243; tablet_width_inherit=&#8220;default&#8220; animation_type=&#8220;default&#8220; bg_image_animation=&#8220;none&#8220; border_type=&#8220;simple&#8220; column_border_width=&#8220;none&#8220; column_border_style=&#8220;solid&#8220;][divider line_type=&#8220;Full Width Line&#8220; line_thickness=&#8220;1&#8243; divider_color=&#8220;default&#8220;]<div class=\"nectar-fancy-ul\" data-list-icon=\"icon-salient-thin-line\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> \n<h2><span style=\"color: #e6001e\">Weitere Bindungsarten<br \/>\n<\/span><\/h2>\n<ul>\n<li>\n<h5><span style=\"color: #e6001e\"><a style=\"color: #e6001e\" href=\"https:\/\/www.flyeralarm.com\/blog\/de\/bindungen-rueckendraht-und-ringoesenheftung\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>R\u00fcckendraht- und Ring\u00f6senheftung<\/strong><\/a><\/span><\/h5>\n<\/li>\n<li>\n<h5><span style=\"color: #e6001e\"><a style=\"color: #e6001e\" href=\"https:\/\/www.flyeralarm.com\/blog\/de\/bindungen-wire-o-bindung\/\" target=\"_blank\" rel=\"noopener noreferrer\">Wire-O-Bindung<\/a><\/span><\/h5>\n<\/li>\n<\/ul>\n <\/div>[divider line_type=&#8220;Full Width Line&#8220; line_thickness=&#8220;1&#8243; divider_color=&#8220;default&#8220;][\/vc_column][\/vc_row][vc_row type=&#8220;in_container&#8220; full_screen_row_position=&#8220;middle&#8220; column_margin=&#8220;default&#8220; column_direction=&#8220;default&#8220; column_direction_tablet=&#8220;default&#8220; column_direction_phone=&#8220;default&#8220; scene_position=&#8220;center&#8220; text_color=&#8220;dark&#8220; text_align=&#8220;left&#8220; row_border_radius=&#8220;none&#8220; row_border_radius_applies=&#8220;bg&#8220; overflow=&#8220;visible&#8220; overlay_strength=&#8220;0.3&#8243; gradient_direction=&#8220;left_to_right&#8220; shape_divider_position=&#8220;bottom&#8220; bg_image_animation=&#8220;none&#8220;][vc_column column_padding=&#8220;no-extra-padding&#8220; column_padding_tablet=&#8220;inherit&#8220; column_padding_phone=&#8220;inherit&#8220; column_padding_position=&#8220;all&#8220; column_element_direction_desktop=&#8220;default&#8220; column_element_spacing=&#8220;default&#8220; desktop_text_alignment=&#8220;default&#8220; tablet_text_alignment=&#8220;default&#8220; phone_text_alignment=&#8220;default&#8220; background_color_opacity=&#8220;1&#8243; background_hover_color_opacity=&#8220;1&#8243; column_backdrop_filter=&#8220;none&#8220; column_shadow=&#8220;none&#8220; column_border_radius=&#8220;none&#8220; column_link_target=&#8220;_self&#8220; column_position=&#8220;default&#8220; gradient_direction=&#8220;left_to_right&#8220; overlay_strength=&#8220;0.3&#8243; width=&#8220;1\/1&#8243; tablet_width_inherit=&#8220;default&#8220; animation_type=&#8220;default&#8220; bg_image_animation=&#8220;none&#8220; border_type=&#8220;simple&#8220; column_border_width=&#8220;none&#8220; column_border_style=&#8220;solid&#8220;]<div class=\"nectar-fancy-ul\" data-list-icon=\"fa fa-check\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> \n<ul>\n<li>Der Umschlag sollte mit einer Folie cellophiert sein. Das macht die Brosch\u00fcre wertiger, die Haptik ist sch\u00f6ner und die Folie ist ein optimaler Schutz gegen Kratzer, Fingertapper oder Kaffeespritzer. Aber Achtung: Bei einem dunklen Umschlag sollte die Folie gl\u00e4nzend oder matt-kratzfest sein!<\/li>\n<li>Als Kleber sollte PUR (Poly-Urethan) gew\u00e4hlt werden. Dieser Leim ist zwar teurer, er garantiert jedoch eine lange Haltbarkeit, auch bei gro\u00dfen Temperaturschwankungen (z.B. Winter \u2013 Sommer). W\u00e4hlt man anstelle des PUR-Klebers den sogenannten Hotmelt Leim, ist die Gefahr des Aufbrechens schon nach wenigem Gebrauch relativ hoch.<\/li>\n<li>Nicht vergessen: die Gestaltung der R\u00fcckenzeile. Hier l\u00e4sst sich beispielsweise noch einmal sch\u00f6n das Logo platzieren. Wie dick der R\u00fccken wird, sollte am besten die Druckerei ausrechnen. \u00dcbrigens: heute kann man schon ab einer Brosch\u00fcren-Dicke von 2 mm (= 32 Seiten bei einem Papier mit 135 g\/qm) eine Klebebindung realisieren.<\/li>\n<\/ul>\n <\/div>[\/vc_column][\/vc_row][vc_row type=&#8220;in_container&#8220; full_screen_row_position=&#8220;middle&#8220; column_margin=&#8220;default&#8220; column_direction=&#8220;default&#8220; column_direction_tablet=&#8220;default&#8220; column_direction_phone=&#8220;default&#8220; scene_position=&#8220;center&#8220; text_color=&#8220;dark&#8220; text_align=&#8220;left&#8220; row_border_radius=&#8220;none&#8220; row_border_radius_applies=&#8220;bg&#8220; overflow=&#8220;visible&#8220; overlay_strength=&#8220;0.3&#8243; gradient_direction=&#8220;left_to_right&#8220; shape_divider_position=&#8220;bottom&#8220; bg_image_animation=&#8220;none&#8220;][vc_column column_padding=&#8220;no-extra-padding&#8220; column_padding_tablet=&#8220;inherit&#8220; column_padding_phone=&#8220;inherit&#8220; column_padding_position=&#8220;all&#8220; column_element_direction_desktop=&#8220;default&#8220; column_element_spacing=&#8220;default&#8220; desktop_text_alignment=&#8220;default&#8220; tablet_text_alignment=&#8220;default&#8220; phone_text_alignment=&#8220;default&#8220; background_color_opacity=&#8220;1&#8243; background_hover_color_opacity=&#8220;1&#8243; column_backdrop_filter=&#8220;none&#8220; column_shadow=&#8220;none&#8220; column_border_radius=&#8220;none&#8220; column_link_target=&#8220;_self&#8220; column_position=&#8220;default&#8220; gradient_direction=&#8220;left_to_right&#8220; overlay_strength=&#8220;0.3&#8243; width=&#8220;1\/1&#8243; tablet_width_inherit=&#8220;default&#8220; animation_type=&#8220;default&#8220; bg_image_animation=&#8220;none&#8220; border_type=&#8220;simple&#8220; column_border_width=&#8220;none&#8220; column_border_style=&#8220;solid&#8220;]<div class=\"nectar-fancy-ul\" data-list-icon=\"fa fa-check\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> \n<ul>\n<li><strong>H\u00e4ufigste \u00dcberraschung<\/strong>: Die Klebebindung hat einen gewollten Klammereffekt im Bund. Bis zu 5 mm auf jeder Seite \u201everschwinden\u201c im Bund. Das sind bei einer Doppelseite also 10 mm, die man nicht sieht. Das ist wichtig zu wissen, gerade wenn das Layout \u00fcberlaufende Schriften und Bilder oder quer bzw. rund \u00fcberlaufende Linien beinhaltet. Ber\u00fccksichtigt man das \u201eVerschwinden\u201c nicht, erscheinen die Elemente versetzt.<\/li>\n<\/ul>\n <\/div>[\/vc_column][\/vc_row][vc_row type=&#8220;in_container&#8220; full_screen_row_position=&#8220;middle&#8220; column_margin=&#8220;default&#8220; column_direction=&#8220;default&#8220; column_direction_tablet=&#8220;default&#8220; column_direction_phone=&#8220;default&#8220; scene_position=&#8220;center&#8220; text_color=&#8220;dark&#8220; text_align=&#8220;left&#8220; row_border_radius=&#8220;none&#8220; row_border_radius_applies=&#8220;bg&#8220; overflow=&#8220;visible&#8220; overlay_strength=&#8220;0.3&#8243; gradient_direction=&#8220;left_to_right&#8220; shape_divider_position=&#8220;bottom&#8220; bg_image_animation=&#8220;none&#8220;][vc_column column_padding=&#8220;no-extra-padding&#8220; column_padding_tablet=&#8220;inherit&#8220; column_padding_phone=&#8220;inherit&#8220; column_padding_position=&#8220;all&#8220; column_element_direction_desktop=&#8220;default&#8220; column_element_spacing=&#8220;default&#8220; desktop_text_alignment=&#8220;default&#8220; tablet_text_alignment=&#8220;default&#8220; phone_text_alignment=&#8220;default&#8220; background_color_opacity=&#8220;1&#8243; background_hover_color_opacity=&#8220;1&#8243; column_backdrop_filter=&#8220;none&#8220; column_shadow=&#8220;none&#8220; column_border_radius=&#8220;none&#8220; column_link_target=&#8220;_self&#8220; column_position=&#8220;default&#8220; gradient_direction=&#8220;left_to_right&#8220; overlay_strength=&#8220;0.3&#8243; width=&#8220;1\/1&#8243; tablet_width_inherit=&#8220;default&#8220; animation_type=&#8220;default&#8220; bg_image_animation=&#8220;none&#8220; border_type=&#8220;simple&#8220; column_border_width=&#8220;none&#8220; column_border_style=&#8220;solid&#8220;][vc_column_text]Ber\u00fccksichtigt die Grafikerin bzw. der Grafiker beim Layout diese Punkte, hat der Kunde ein hochwertiges Objekt in der Hand. Wie wichtig wertige Printmedien im Marketing Mix sind, zeigt folgende Untersuchung:<br \/>\n&#8211; 72 % der K\u00e4ufe im station\u00e4ren Handel werden durch Printmedien initiiert.<br \/>\n&#8211; 67 % der Online-K\u00e4ufe werden durch vorherigen Konsum von Printwerbung beeinflusst<br \/>\n<em>Quelle: \u201eEinsatz und Bedeutung von Printmedien im Kommunikationsmix\u201c, ECC K\u00f6ln, Prinovis Ltd.&amp;Co.<\/em>[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>Gesch\u00e4ftsberichte, Hochglanzmagazine, Taschenb\u00fccher, Chroniken oder Jubil\u00e4umsausgaben sind h\u00e4ufig mit einer Klebebindung verarbeitet. Warum? Das erfahren Sie hier.<\/p>\n","protected":false},"author":59,"featured_media":110495,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[631,596,628,630,629,627,623,625,624,632,626],"class_list":{"0":"post-3561","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-know-how","8":"tag-aumueller-druck","9":"tag-broschueren","10":"tag-buecher","11":"tag-buchproduktion","12":"tag-buchruecken","13":"tag-hardcover","14":"tag-klebebindung","15":"tag-magazine","16":"tag-pur-klebebindung","17":"tag-regensburg","18":"tag-softcover"},"acf":[],"_links":{"self":[{"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de\/wp-json\/wp\/v2\/posts\/3561","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de\/wp-json\/wp\/v2\/comments?post=3561"}],"version-history":[{"count":2,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de\/wp-json\/wp\/v2\/posts\/3561\/revisions"}],"predecessor-version":[{"id":110508,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de\/wp-json\/wp\/v2\/posts\/3561\/revisions\/110508"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de\/wp-json\/wp\/v2\/media\/110495"}],"wp:attachment":[{"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de\/wp-json\/wp\/v2\/media?parent=3561"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de\/wp-json\/wp\/v2\/categories?post=3561"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging-blog.flyeralarm.com\/blog\/de\/wp-json\/wp\/v2\/tags?post=3561"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}